Deep Analytics & Insights LLC | Supply Chain & Procurement Analytics

Supply Chain & Procurement Data Consulting · Seattle, WA

Built on the tools you already own.

Turn fragmented procurement data into the visibility your team needs to make better decisions.

Deep Singh
16 yrs
Procurement + analytics
Deep experience across strategic sourcing, procurement, and data modeling.
No new platform
Use what you already have
Built with Power BI and the Microsoft tools already available to your organization.
100% yours
Built in your environment
Your data model, business logic, and dashboards stay in your environment.

"We have bad data."

I've heard this a million times and I don't find it to be true. The challenge isn't bad data. It's getting access to the right data. The fields procurement needs are usually sitting in the ERP, just never extracted:

Invoice vs PO spend
PO data only, so what was actually invoiced never shows up.
Country of origin
No way to plan tariff mitigation by category.
Standard cost
PPV analytics can't be built without it.
Master data fields
Material type, group, and hierarchy gaps break the rollup.

Without them, procurement stays reactive and can't find savings or see risk coming. That's when companies go shopping for a platform to fix it.

Hi, I'm Deep Singh.

With 16 years across strategic sourcing and analytics, I've sat on the procurement side of the table, negotiating and managing large portfolios, then built the analytics that make those decisions sharper. Now I bring that experience directly to small and mid-size manufacturers. A few highlights:

8 yearsStrategic sourcing
8 yearsAnalytics
Track record
  • $350M global steel portfolio managed across 58 plants and 10+ countries
  • 12% cost reductions & 4% working capital gains from a should cost initiative (ISM 30 Under 30 award)
  • Tariff impact held to ~1% on $200M+ steel spend with a price model indexed to CRU
  • $700K lower carrying costs and +15% inventory turns via an inventory program owned by the supplier
  • Fortune 200 procurement analytics: spend, PPV, should cost & scenario modeling
Core expertise
Spend Analysis Should Cost Modeling PPV Analytics Forecasting & Scenario Modeling Executive KPI Design SQL ETL Workflows
Based in
Seattle, WA · serving North America
LinkedIn

A consultative approach

Procurement teams don't all work the same way. Your data, processes, categories, suppliers, and decisions are unique.

Instead of selling you a software product and asking your team to adapt to it, I work with you to understand the problem, connect the right data, and build a solution around how your team actually works.

Procurement software
Six figures and upPlus implementation, annual subscriptions, and ongoing platform management.
What you get

A software platform with capabilities you may or may not need. Your processes adapt to the product.

Your data

Managed within a separate software environment and dependent on the platform you purchased.

Your team

A new platform to learn, license, support, and administer.

Working with me
A fraction of the costA scoped, one-time engagement focused specifically on what you need.
What you get

Custom analytics and data solutions built around your business, your decisions, and your requirements.

Your data

Your data stays in your environment. Your models, logic, and dashboards are yours to use and modify.

Your team

Built on the tools your organization already uses, reducing the need for another platform to manage.

Wherever you're starting, there's a path.

The full foundation has four phases, each feeding the next. Where you jump in depends on where you are today, and it's a conversation, not a fixed package.

01BI Check
Audit what you already have.
BI Check
02Data Consulting
Centralize & classify messy ERP and plant data.
Data Consulting
03Spend Visibility
Clean spend cube built for decisions: the foundation.
Spend Visibility
04Advanced
PPV, should cost, scenario, risk & what if tools.
Advanced
"We have no idea what we're spending."

Start at the BI Check, review your data, and build the full Spend Visibility foundation from the ground up, plus any advanced tools you want.

Longer engagement
"We have spend analytics, but it's just okay."

We review what you have and build on it. If data is missing, I'll guide exactly what's needed to make it solid.

Medium engagement
"We have a strong platform. We want advanced."

Start at Advanced. I check your semantic model and reports, then build what if modeling, quality data, or pricing tied to market indexes on top.

Shorter engagement

Not sure where you fit? Let's chat and map your roadmap →

Curious what's actually in your ERP data? Let's talk.

Tackling a specific problem, or just exploring what better analytics could look like? Either way, let's connect.

© 2026 Deep Analytics & Insights LLC Supply Chain & Procurement Analytics · Seattle, WA